Grow your community, then keep it active.
I plan the strategy, build the systems and run them week to week for gaming communities and online brands. More people find you, and more of them stay.
What I can do for you
Five services-
Discord · Facebook
Community growth & retention
Turn new members into regulars with a steady content rhythm and systems that give people a reason to come back.
What you get
- A weekly content calendar, written and posted
- Polls, levels, quests, streaks and welcome flows
- Support and moderation setup
- A weekly growth report with clear next steps
Proof
10,380 → 16,382Discord members while I ran a play-to-earn game's community, with its Facebook Group up 6.7× in the same months.
Read the case study → -
TikTok · Reels · Shorts
Short-form content strategy
A format and hook playbook built from testing, so every video has a real shot at reach.
What you get
- Content pillars based on what makes you different
- Hook and format playbook
- Testing in phases, keeping what works
- Calls to action that point viewers somewhere useful
Proof
29.8K → 3.18MViews per phase for a FiveM roleplay server I advised, 4.05M views across 55 videos.
Read the case study → -
Creators · Affiliates
Creator & affiliate programs
Find creators who will actually post, sign them up and keep them filming.
What you get
- A sourcing playbook with clear vetting criteria
- An outreach pipeline with email sequences
- An onboarding Discord with briefs and bonus tiers
- Tracking from first message to first post
Proof
217 vetted, 13 approvedA strict 6% pass rate and a 201-creator pipeline for a TikTok Shop affiliate program.
Read the case study → -
Games · Servers · Products
Launch & go-to-market plans
A channel-by-channel plan for launch day and the weeks after, with the creators lined up.
What you get
- A launch plan across TikTok, Instagram, YouTube, streamers and Discord
- Trailer and creator scouting with quotes
- Discord Quests readiness
- An order of operations with milestones
Recent
5-channel launch planPlus a scored trailer-creator shortlist and script for a GTA roleplay platform.
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Data · Dashboards
Analytics & reporting
Know who joins, who talks and who leaves, and what to do about it.
What you get
- A weekly pulse report for your team
- A live dashboard for your server
- Member research: who posts, who churns, why
- Experiments with before-and-after numbers
Proof
17.7% vs 1.0%New members who voted in polls posted within 30 days far more often. That finding shaped the content plan.
Read the case study →
How we work
Four stepsAudit
I look at your server, socials and numbers and find where people drop off.
Plan
A written plan with targets, so we agree on what success looks like.
Build
Channels, bots, content systems and tracking, set up and tested.
Run & report
I run it week to week and send a report on what moved and what's next.
Ways to work together
Scoped on a short callGrowth sprint
For teams who want a plan they can run themselves.
- Audit of your community and channels
- Written growth plan with targets
- Content and hook playbook
Monthly growth partner
For communities that want it run for them.
- Content calendar written and posted
- Engagement systems and bots maintained
- Weekly pulse report and review
Setup project
For launches and rebuilds with a fixed scope.
- Server, onboarding and bots
- Creator or launch program setup
- Handoff docs so your team can run it